{"id":1497,"date":"2019-10-24T14:26:27","date_gmt":"2019-10-24T06:26:27","guid":{"rendered":"http:\/\/mirim.mn\/?page_id=1497"},"modified":"2019-10-24T14:37:09","modified_gmt":"2019-10-24T06:37:09","slug":"research-analysis","status":"publish","type":"page","link":"https:\/\/mirim.mn\/?page_id=1497&lang=en","title":{"rendered":"Research & Analysis"},"content":{"rendered":"[vc_row thb_full_width=”true” content_placement=”middle” css=”.vc_custom_1571895751768{padding-top: 3vh !important;padding-bottom: 3vh !important;background-image: url(http:\/\/mirim.mn\/wp-content\/uploads\/2019\/08\/carlos-muza-hpjSkU2UYSU-unsplash.jpg?id=842) !important;}” bg_gradient1=”rgba(255,255,255,0.9)” bg_gradient2=”rgba(255,255,255,0.9)”][vc_column][vc_row_inner][vc_column_inner width=”2\/3″ animation=”animation left-to-right”][vc_column_text css=”.vc_custom_1571898349173{margin-bottom: 15px !important;}”]\n

Research & Analysis<\/span><\/h1>\n[\/vc_column_text][vc_column_text]We conduct all types of economic, business, marketing researches. In the past, we have accumulated experiences in various sectors such as banking, finance, telecommunications, construction, mining, agriculture, manufacturing, trade, education, health and tourism.[\/vc_column_text]\t\n\t\tView service<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column_inner][vc_column_inner width=”1\/12″ animation=”animation top-to-bottom” css=”.vc_custom_1565667371341{margin-bottom: 0px !important;}”][\/vc_column_inner][vc_column_inner width=”1\/4″][vc_raw_html]JTNDZGl2JTIwY2xhc3MlM0QlMjJjb250YWluZXIlMjIlM0UlMEElMjAlMjAlM0NkaXYlMjBjbGFzcyUzRCUyMmNoZXZyb24lMjIlM0UlM0MlMkZkaXYlM0UlMEElMjAlMjAlM0NkaXYlMjBjbGFzcyUzRCUyMmNoZXZyb24lMjIlM0UlM0MlMkZkaXYlM0UlMEElMjAlMjAlM0NkaXYlMjBjbGFzcyUzRCUyMmNoZXZyb24lMjIlM0UlM0MlMkZkaXYlM0UlMEElM0MlMkZkaXYlM0U=[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row thb_full_width=”true” thb_row_padding=”true” thb_column_padding=”true”][vc_column][vc_separator color=”custom” border_width=”8″ css_animation=”fadeInLeft” accent_color=”#febd11″][\/vc_column][\/vc_row][vc_row][vc_column animation=”animation scale”][vc_column_text]

Research<\/h2>\n
\n \n \n\n \n\n \n \n\n \n <\/th>\n \u2116 <\/th>\n Project name <\/th>\n Year <\/th>\n Client <\/th>\n Location <\/th>\n Description <\/th>\n Type <\/th>\n Sector <\/th>\n <\/tr>\n\n wdt_ID<\/th> \u2116<\/th> Project name<\/th> Year<\/th> Client<\/th> Location<\/th> Description<\/th> Type<\/th> Sector<\/th> <\/tr>\n<\/thead>\n \n\n \n \n\n \n \n \n \n \n \n \n \n \n \n
1<\/td>\n 1<\/td>\n Customer research on the \u201cAmar\u201d Mobile Banking Service: Phase I<\/td>\n 2010<\/td>\n Khas Bank<\/td>\n Ulaanbaatar, Uvurkhangai, Khentii<\/td>\n The aim of the customer marketing research on the \u201cAmar\u201d service, a mobile banking service of Khas Bank, was to understand the preferences, attitudes, and behaviors of customers on mobile banking service; identify target groups of customers, identify awareness level and loyalty level to the \u201cAmar\u201d services and that of its competitors; and, having defined potential customers and market opportunities, recommend appropriate strategies to improve and expand the service. The Phase I & Phase II marketing research projects were conducted by IRIM in 2010 and 2012 respectively. The client, Khas bank, decided to initiate a follow-up research project called \u201cCustomer Satisfaction Research on the \u2018Amar\u2019 Mobile Banking Service, Phase III\u201d. While the initial research focused solely on current active and inactive customers of the \u201cAmar\u201d service, Phase III research project not only compared the results of the two previous data collections, but also expanded its focus by including households and customers using any banking services.<\/td>\n Research<\/td>\n Banking and finance<\/td>\n <\/tr>\n
2<\/td>\n 2<\/td>\n Customer research on the \u201cAmar\u201d Mobile Banking Service: Phase II<\/td>\n 2012<\/td>\n Khas Bank<\/td>\n Ulaanbaatar, Uvurkhangai, Khentii <\/td>\n The aim of the customer marketing research on the \u201cAmar\u201d service, a mobile banking service of Khas Bank, was to understand the preferences, attitudes, and behaviors of customers on mobile banking service; identify target groups of customers, identify awareness level and loyalty level to the \u201cAmar\u201d services and that of its competitors; and, having defined potential customers and market opportunities, recommend appropriate strategies to improve and expand the service. The Phase I & Phase II marketing research projects were conducted by IRIM in 2010 and 2012 respectively. The client, Khas bank, decided to initiate a follow-up research project called \u201cCustomer Satisfaction Research on the \u2018Amar\u2019 Mobile Banking Service, Phase III\u201d. While the initial research focused solely on current active and inactive customers of the \u201cAmar\u201d service, Phase III research project not only compared the results of the two previous data collections, but also expanded its focus by including households and customers using any banking services.<\/td>\n Research<\/td>\n Banking and finance<\/td>\n <\/tr>\n
3<\/td>\n 3<\/td>\n Marketing Research on Adult Smokers in Central Asia<\/td>\n 2012<\/td>\n MAMC LLC, Uzbekistan<\/td>\n Ulaanbaatar<\/td>\n The main goal of the study was to develop a data base for the client and research Central Asian smokers\u2019 usage and buying habbits. <\/td>\n Research<\/td>\n Trade<\/td>\n <\/tr>\n
4<\/td>\n 4<\/td>\n Household income and expenditure research for \u201cAmar\u201d mobile services: Phase III<\/td>\n 2012<\/td>\n Khas Bank<\/td>\n Ulaanbaatar, Uvurkhangai, Khentii <\/td>\n 1.\tIn order to define oppurtunities for broadening the \u201cAmar\u201d mobile service\u2019s current range of services, this study was designed to discover constumer conditions and habbits in the banking services market. According to these goals, the following research were commissioned: \u2019 Income and expenditure levels and structure of customers in banking sector were identified.\n2.\tChannels for transferring income and expenditures among banking service for customers were defined\n3.\tD Khas Bank\u2019s main services\u2019 market share in customer market of banking sector was determined \n4.\t\u201cAmar\u201d and other electronic banking services\u2019 share in electronic banking services\u2019market were determined <\/td>\n Research<\/td>\n Banking and finance<\/td>\n <\/tr>\n
5<\/td>\n 8<\/td>\n \u201cResearch on Multiple Mobile Operator Users and Customer Behaviour\u201d (Phase 1)<\/td>\n 2012<\/td>\n Mobicom Corporation LLC<\/td>\n Ulaanbaatar, Darkhan-Uul, Orkhon, Bayankhongor, Khovd, Khuvsgul, Umnugovi, Khentii<\/td>\n The primary aim was to conduct nationwide marketing research in order to understand the behavior of customers who use multiple mobile operators and to propose marketing policy and strategies to increase market shares of this and other segments. \nThe following objectives were outlined:\n1.\tDetermine Mobicom\u2019s market share among all service providers;\n2.\tDetermine market share among multiple mobile service operator customers;\n3.\tDetermine reasons for multiple service operator usage;\n4.\tStudy competitor services and market shares and compare customer satisfaction;\n5.\tPrepare marketing mix tools to maintain and expand market share.<\/td>\n Research<\/td>\n Communication<\/td>\n <\/tr>\n
6<\/td>\n 9<\/td>\n Mobile Operators Market Research in Uvurkhangai and Khuvsgul aimags (Phase 2)<\/td>\n 2013<\/td>\n Mobicom Corporation LLC<\/td>\n Khuvsgul, Uvurkhangai<\/td>\n Based on satisfaction with MIRIM\u2019s services in \u2018Phase 1\u2019 and a continued need to assess markets, Mobicom and MIRIM developed and conducted more targeted and qualitative customer research in order to assess underlying customer trends and factors in all segmentations of specially chosen regions. MIRIM prepared research results that would elaborate insights on how to reverse negative trends and secure larger market shares.<\/td>\n Research<\/td>\n Communication<\/td>\n <\/tr>\n
7<\/td>\n 10<\/td>\n Behavioral study of small and medium scale businesses<\/td>\n 2013<\/td>\n Khas Bank<\/td>\n Ulaanbaatar, Darkhan-Uul, Orkhon, Bayankhongor, Khovd, Khuvsgul, Umnugovi, Khentii<\/td>\n This research was designed to define behaviours of active small and medium businesses in Ulaanbaatar and countryside communities and to segment the market in order to consult the client. Based on these results, important marketing decisions were made regarding the implementation of customer segment management, etc. According to this main objective, the following goals were elaborated: \n\u25cf\tDescribe the characteristics of various SME sectors\n\u25cf\tDescribe in detail the main characteristic activities, property affiliations and types of SMEs. \n\u25cf\tDescribe the behaviours of SME enterprises\n\u25cf\tIdentify strong influences on SME activities\n\u25cf\tDefine SME needs and usage of bank products in connection to business lifecycles\n\u25cf\tDefine individual needs of SMEs \n\u25cf\tDetermine share of wallet from SME clients for each bank <\/td>\n Research<\/td>\n Banking and finance<\/td>\n <\/tr>\n
8<\/td>\n 11<\/td>\n Ulaanbaatar Electricity Distribution Network Customer Service Improvement Research<\/td>\n 2013<\/td>\n Ulaanbaatar Electricity Distribution Network<\/td>\n Ulaanbaatar<\/td>\n The main goal was to define needs for increaing the quality of the UB Electricity Distribution Netowork\u2019s customer services using exploratory research and, using those results, to develope a detailed training framework to improve service quality. Topics to be studied and incorporated in the training system include project work stages and management styles. <\/td>\n Research<\/td>\n Electricity<\/td>\n <\/tr>\n
9<\/td>\n 13<\/td>\n \u201cSupply and Demand Research of Ice Cream Market in Ulaanbaatar\u201d<\/td>\n 2014<\/td>\n Italy Ice Cream LLC<\/td>\n Ulaanbaatar <\/td>\n MIRIM conducted a full supply and demand study of Ulaanbaatar\u201fs ice cream market in order to determine the possibility of establishing a packaged ice cream production factory in Mongolia. <\/td>\n Research<\/td>\n Trade<\/td>\n <\/tr>\n
10<\/td>\n 14<\/td>\n \u201cProgram Based Budget Planning\u201d<\/td>\n 2014<\/td>\n Mongolian Foundation for Science and Technology, and Ministry of Finance<\/td>\n Ulaanbaatar<\/td>\n The research projects goal was to define criteria and indicators for effectiveness and efficiency and a standard for budget planning and managment in all sectors. The following three objectives were developed: \n\u2022\tResearch budget planning topics like laws rules and procedures on the national and regional level. \n\u2022\tResearch international program based budget planning development programs\n\u2022\tDevelop methodologies for program-based budget planning in the framework of 12 policies. <\/td>\n Research<\/td>\n Education<\/td>\n <\/tr>\n <\/tbody> \n\n \n \n \n\n <\/table>\n\n<\/div>